CLEAN AIR,
CLEAN WATER,
FOR EVERYONE.
SCIENTIFICALLY TESTED
Our products have been thoroughly tested by SGS Laboratories to ensure that they live up to your expectations.
ETHICALLY PRODUCED
We only partner with reputable manufacturers, free of human rights violations and exploitative conditions.
AFFORDABLE INNOVATION
Novarus's mission is to enable access to high quality, innovative products to improve day to day life at a price that anyone can afford.
SCIENTIFICALLY
TESTED
Our products have been thoroughly tested by SGS Laboratories to ensure that they live up to your expectations.
ETHICALLY
PRODUCED
We only partner with reputable manufacturers, free of human rights violations and exploitative conditions.
AFFORDABLE
INNOVATION
Novarus's mission is to enable access to high quality, innovative products to improve day to day life at a price that anyone can afford.
ABOUT NOVARUS
Novarus was created after our founder, Harshil Ahuja, saw for himself the conditions that people in less privileged areas live in due to pollution. Following this realization, Harshil set to work creating his own solutions to the everyday problems that these people face, dedicated to improving the lives of people who were suffering through no fault of their own.
Novarus is built around one core goal: To provide affordable access to clean air and water for as many people as possible. In pursuit of this goal, for every purchase made Novarus will give the same products to people in need through our Buy One, Give One program. In addition, we're committed to donating a portion of all of our proceeds to communities in crisis every year.
Novarus is built around one core goal: To provide affordable access to clean air and water for as many people as possible.
Even in its early stages as a company, Novarus has already worked with communities in the Phillipines, using the Waterscape to improve water pulled from the ground to make it clean and drinkable for the people living there. We're dedicated to continuing to perform this work in person, bringing Novarus products to people in need directly to ensure that they receive the best aid that we can provide.
This charitable mission forms the center of Novarus as a company. We're dedicated to making a difference in the world through proven, ethically produced, and affordable innovations, from our currently available fan-powered filtration masks and portable water filters to a wealth of upcoming inventions, all centered around the goal of uplifting those who need it.
Through individual sales, annual donations, and working with communities in need, we strive to make a meaningful change for millions worldwide.
THE FOUNDER
Well before COVID-19 became a global concern, Harshil Ahuja called his mother while she was visiting India to meet her family. During this stay, Harshil had a video call with her where he noticed that she was wearing safety glasses and an N-95 mask. He asked about her protective gear and she taught Harshil about the severe air pollution that India faces, making it a struggle to simply breathe outside. The conversation stuck with him.
After visiting India, Harshil struggled with the effects of this pollution himself. Returning to the United States, he set to work finding a solution. He researched air pollution, its causes, and possible solutions extensively. After hours upon hours of studying filtration materials and purification systems, he developed a system using a HEPA filter integrated into a tube, affixed to a bandana. After sending it to his aunt in India, Harshil was pleased to find that it worked like a charm, though certain impracticalities in the design posed a challenge.
To account for these problems, the first version of the Airsense was created by integrating multiple layers of a wide variety of highly effective filtration materials. Harshil’s aunt used this new mask to great effect, performing her Diwali shopping with pride after years of avoiding it for her health.
Around the same time, an encounter with people collecting and boiling river water contaminated with garbage and sewage inspired Harshil to develop the first Waterscape prototypes. Early versions were made with household items, combining the proven technology of a portable water filter with materials used for removing pollutants from crops and other environments. The result was a filter with a much wider range of effectiveness, removing a wide spectrum of contaminants that no other filter could.
Now, Novarus is moving forward with these innovations and more exciting new products on the way, with the mission of providing accessible and affordable air and water for all.